It is a flexible and moldable product with a natural effect that gives volume and body. It is ideal to revive curly or straight hair without the fear of moisture. It also offers maximum texture to the hair while providing a medium hold.

This is a product that gives wellness and glossiness concentration. For a shiny iron out and light result, apply a product does on dry hair. When use on curly hair, it gives a natural spiral finishing look.

It is a product that gives volume to the hair, making it full-bodied. Gives support with extra strong hold, without over weighting. Argan Oil, a precious substance, contains linoleic acid and vitamin E which stimulate the vital functions of cells, and they maintain the exact hydro-lipidic balance of the hair.

FIBROUS CREAM, with a unique texture that creates a shaggy and gritty effect with a medium hold which is always flexible. It allows a unique final result, by giving fashion & style for a creating new look.

Gel of next generation. Fix and memorize the hairstyle, creating extreme, out of the ordinary look. Ensures a perfect separation of the strands and a long life to the hold by giving a wet effect and a fixing enameled ending.

MATTE PASTE. It is a paste with a mate effect, medium strong, perfect for modelling, sectioning, crunching and define. It contains a UV filter. Instead, to create special effects apply by single section or on the lengths.

STYLING HAIR SPRAY Defines the hair in a flexible manner without overweighting it. Special resins allow a strong and durable fix, suitable for all hair types and resistant to humidity. The handy dispenser allows greater precision in the application without dispersion of the product.

Product specially formulated to realize defined, strong, extraordinary looks, giving resistance and long-lasting hold to every hairstyle. The extra strong holding power and its delicate formulation make this product suitable for every need. Ideal for showing extreme hairstyles for longer periods of time, resistant to wind and humidity. The enjoyable fruity fragrance gives a pleasant...

BES IN BLACK GEL It hides gray, “salt and pepper” hair in a natural way giving a nice younger look. The mineral pigment deposits itself on the cuticular surface of the hair through electrostatic forces, giving the hairstyle a dark natural colour.

Volumizing and Supporting Mousse. Delicate and light texture. It lifts and sustains even the thinnest hair by giving thickness and body starting from the roots. Gives deep and long-lasting support. Quick and easy drying.

Volumizing, conditioning and protective creamy mousse for sensitized hair. Gives shine, body, volume and support in a gentle and delicate way.

Support Mousse. Objective: Structure and support for the roots. Characteristics: Directional mousse that delivers volume and density, supporting the form of the style. Medium hold.

Anti-frizz serum. Objective: To shine, straighten and soften. Characteristics: Anti-frizz serum and anti-static. Light hold.

Volume and Luminance. Objective: To create volume and shine without weight. Anti-static and conditioning. Nourishing – Moisturing – Brilliance.